Yamot Articles Directory

Most of you must have heard about the great wonders of article marketing in traffic-building on your website, but might plain not know how to go about it. So here I explain what you have to generally do in a few easy steps:-

(i) Decide what kind of articles you need to write for your marketing strategy. Of course, these articles should pertain to your website; but they must be articles of interest. They must be articles which will ensure the visitor will click on the link of your website provided below it.

(ii) If you are planning to write the article yourself, you will need to do some research on the topic. Agreed you have a whole website about it, but it doesn’t harm to know about the topic from someone else’s point of view. When you write the article, be sure to include some insightful points, which could be your own original inspiration.

(iii) Deciding on the keyword is the most important aspect of article marketing. You can use tools like Overture to find out which keyword is getting searched most often on the Internet. Build your article around this set of words. Use the keyword several times in the article and even in the title of the article itself.

(iv) Keep the article length short so as not to bore the reader. Format the article into points, bullets, headings, etc. to make it simple for the reader to understand. Use a catchy title.

(v) If you are thinking of giving the article to a ghost writer, then you will have to select someone from the freelance work sites. Guru, Scriptlance, Freelance Work Exchange and eLance are just a few of the many freelance sites around. You can post your project here, and desirous content writers will bid on your project. Make a wise decision by looking into the reviews of the writers, their experience and the sample articles they are willing to write for you.

(vi) If you are getting your marketing articles ghost-written, you will have to clearly specify to your writer what you want. The better you communicate, the better you can get an article from them.

(vii) Once your marketing article is ready, either self-written or ghost-written, you must upload it to some open directory. The most popular open directory currently is ezinearticles.com. Below the article, write a short bio about yourself (which should also be very interesting) and a link to your own website.

Really, this is all you have to do. The process of article marketing is very simple; but the success of this in promoting your website will depend on how well the article is written. Hence, you must exercise extreme care at every step of the article marketing process.

Ryan Smith is the author of the hot, new, ebook “Article Marketing Success.” Download your free copy at http://www.e-profitsubmissions.com

Keywords are the most essential elements of your marketing article. In fact, the entire success of your article, and even your website, would depend on a judicious selection of the keyword. That is why selecting the keyword requires as much investment as writing the article itself.

Let us first understand the fact that writing a marketing article is not at all like writing a high school composition. A marketing article is not where you would quote Shakespeare and Milton and write whatever you may wish (actually you can quote Shakespeare and Milton in a marketing article sometimes, but that’s besides the point!) Writing a marketing article requires an altogether different set of skills.

Your keyword is the most decisive factor in the success of your marketing article. This is the phrase which people search often on search engines like Google, Yahoo!, Altavista, Ask, Lycos, etc. So when you are writing an article for promotion, you must be very particular about which keyword you want to focus on.

For example, if you have a website pertaining to loans, you might think about writing a few articles on debt consolidation loans. However, your doubt is always: which would be the best keyword to use?

Will your article work better if you use ‘debt consolidation loans’ in it, or should you use ‘debt settlement loans’? In a marketing article, the success depends to a very great extent on which keyword is used in it.

Tools like Overture can provide you free information on which keywords have been searched more often by people in the last one day, or one week or even one month. In the above example itself, you can put both ‘debt consolidation loans’ and ‘debt settlement loans’ in the task pane and check.

Overture will tell you exactly which phrase was used how many times in the past one month period. That’s how you can decide which keyword will be best for your article.

Just selection of the keyword is not enough. You will also have to be careful about using the keyword several times in one article. Here, the term keyword density is of importance. This refers to the number of times a keyword appears in article, to the total number of words in the article. For a marketing article of about 400 words, it is enough if the keyword appears four times in it.

Generally, the keyword must be present once for every 100 words. But if the keyword density is much high, then search engines could label the article as a spam article and it will be refused from the websites. So you need to know not only which keyword to use, but also how many times you must use it.

The keyword can be very well called as the backbone of your article, as most articles written for the Internet today are search engine optimized. If you are hiring a ghost writer, you must stress upon the importance of using keywords in it. Alternatively, you can yourself prepare list of keywords and instruct the ghost writer to write Internet marketing articles on them.

Ryan Smith is the author of the hot, new, ebook “Article Marketing Success.” Download your free copy at http://www.e-profitsubmissions.com

Article marketing is the most widely-used tool over the Internet for website promotions. By definition, article marketing means submitting keyword-rich articles to various places on the Internet like article directories, newsletters, online publications, etc. with the author’s name and link to the author’s website.

When a visitor reads the marketing article, there is a very huge probability that the user will visit the link and thus, traffic will be generated on the author’s website.

Thus, article marketing serves the following purposes:-
(i) Providing more visibility and readability to the author’s works
(ii) Generating traffic to the author’s website
(iii) Creating actual sales on the author’s website and increasing business.

However, marketing articles have to be written in a very specific way, which is much different than the way normal publication articles are written. This is because the marketing article is a promotion article and it needs to satisfy some requirements.

All marketing articles focus around keywords. A keyword is a specific set of terms that people use often in their searches on popular search engines like Google. Search engines rank web pages according to the keywords contained in them.

So, if the specific keyword is present in the marketing article, there are very high chances that the article link will show up in the first few pages of the search engine and the article will get a hit. This will bring the visitor to the article and hence, make the link of the author’s website accessible to them.

From then on, it depends on the article how it carries the visitor forward. If the article is informative and impressive, then the visitor will want to read more; and very likely will click on the website link of the author. This results in building up the traffic to the website, and could also lead to a substantial sale.

Marketing article writers always take great pains to make their articles more and more impressive to their readers. Apart from using the keyword several times in the article, there are other tricks followed like including a very compelling leading paragraph, interspersing the article with own points of view and deductions, putting in impressive facts and figures, using bulleted and numbered lists to make the article easier to read, and attaching a small anecdote or a thought-provoking question at the end.

All this might make the reader to continue reading at the author’s site. The title is also made novel and catchy in a keyword-rich manner so as to bring the reader to the site.

It must be remembered that marketing articles may not be literature, but they do achieve a very specific purpose. And that is, generating business for a website. As such, there are high stakes involved with article marketing.

Website companies could spend more than they did on building the website itself on their promotion through article marketing. But the profits of a website that markets in this manner are extremely huge, while a website without article marketing could end up in ignominy.

Ryan Smith is the author of the hot, new, ebook “Article Marketing Success.” Download your free copy at http://www.e-profitsubmissions.com

Write about things you are knowledgeable in, and have passion for. Feel passion when you are writing, and your writing will improve. Article writing is one of those exercises that for a few people produce truly phenomenal results online. Some online article authors are total amateurs, but their writing is also quite good. Quality is so essential to article marketing. You don’t want your web site to look like it’s cheap and aimless.

There is no better way to increase traffic than having content and submitting this content to article sites. Many webmasters are using RSS Syndication and it is becoming the way content is delivered to websites on the internet. Creating unique good quality will help with the search engines and visitors. Without good, relevant content the Internet would be nothing. Many webmaster agree that relevant good quality content is king. The pages will be indexed in the search engines because the keywords are relevant and match the content of the article.

One of the benefits of submitting articles to article directories is that once the article is there in the directory it is not archived as time goes on. There are niche directories that only accept articles within their niche. One of the best article directories are very easy to use and provide members with a lot of help in the form of online tutorials and help screens. Article Directories is the one place where webmaster and authors can submit articles and get published. Article directories exemplify the best kind of website that Search Engines love the most. The first benefit of writing articles and submitting them to article directories is that it establishes you as an expert in your particular field.

Many publishers come to article directories looking for articles to publish, they take the article and post it on their site. When writing your articles, you need to focus on providing specific information the publisher will find beneficial.

Using a niche article directory is a great way to publish specific articles and sell products in that niche. This enables them to publish your article faster and with fewer errors. The giant article directories need approve hundreds of articles a day. Submitting your articles to directories is free. Article directories are websites that house free articles. Anyone can write an article and use it to promote their website. The distribution of articles through free article directories is one of the best ways to promote your website.

Want to know if this process has actually done anything for you. You are writing for people. If you are writing to get traffic and you are not receiving it, you might get discouraged but don’t be, the link benefit in the long run will bring the traffic. One can use this method to try and draw in user traffic as well as use other procedures to bring visitors to their particular site. Writing and submitting articles is the most effective way to publicize your website, build one way links and promote your website.

Your link that you include in your article should point back to your site, but should also reflect the theme of the site. It can take several months to get into some directories so it can be frustrating but don’t give up keep submitting articles.

David Marc Fishman helps webmasters by allowing them to submit articles to Myarticlezine and creating free content using free articles to Articleriot.

While there are many ways to increase your website traffic, Article Marketing is one of the best as there are so many benefits. Sure, you can generate fast website traffic through Pay-Per-Click advertising but if you stop advertising, your traffic disappears immediately!

Article Marketing is different. Done properly, Article Marketing brings credibility, targeted website traffic and a huge influx of one-way backlinks.

Think about all the benefits…

Web surfers benefit by reading your articles and the valuable content they provide. You, in turn, are viewed as an expert and get the opportunity to “start a conversation” with the reader.

If your readers enjoy your articles, they’re likely to click the link you’ve provided in your resource box to learn more about their topic of interest.

Another huge benefit of Article Marketing is the increase in one-way backlinks. The more quality links a site can produce, the better the odds are the site will be found in the search engines.

This is phenomenal as your articles will bring you direct website traffic and improve your chances of getting “free traffic” from the organic Search Engine Result Pages (SERP’s).

That said, there are a number of things the article marketer must know to improve their chances of success.

Here are the Top 5 mistakes made by article marketers:

1. Failure to learn the basic requirements of the article directories.

Each article directory has its own set of rules and regulations but the majority of them are pretty consistent. If you error on the side of caution… like not including HTML coding in your article’s body text, you’ll find your articles gain wider acceptance.

2. Failure to treat the Article Directory Editors with respect.

Since most article directories allow authors to submit articles for free, the Editors are under no obligation to accept or publish the articles we submit.

It is wise to treat the Editors with kindness and respect. Learn their regulations and follow them.

Don’t submit articles unless they are unique and well-written and don’t try to “trick” them by re-submitting an article after only making a few “tweaks.”

3. Submitting an article with a poorly-written title.

Many article marketers spend a good deal of time perfecting their body text but put little thought into their title copy.

This is a huge mistake as a “killer” title is vital to an article’s success. Make sure your titles contain relevant keywords and make them enticing to your audience.

Titles which include an element of curiosity are read more often.

4. Submitting an article without a “killer” resource box.

Like the title, many article marketers fail to capitalize on the benefits the resource box provides.

The whole goal of Article Marketing is to get readers to read and enjoy our articles and then get them to click on the link(s) we’ve provided in our resource box to visit our site.

Without this traffic, we’ve lost the main benefit that Article Marketing provides… targeted website traffic.

Write your resource box copy in the “third person” and make sure you include an element which directs your reader to take action.

You can be aggressive and use something like “Click Here” or include a more subtle element like “Please visit my site for more information.”

Either way, make sure to include an “action element” and provide the link to your site.

5. Stopping too soon.

Article Marketing is very effective and much faster than pure SEO but it still takes some time to realize the full benefits.

Too often, article marketers write a couple of articles and then stop because they don’t experience the success they’ve envisioned.

In order to keep yourself motivated, it’s important you track your progress. Make note of your Alexa traffic rating (if any), your Google PageRank and your backlinks before beginning your Article Marketing campaign.

Also, check your site’s Search Engine Placement in the major search engines for the keywords you’ll be targeting.

Check these stats every month and compare them to the figures you recorded before beginning your Article Marketing campaign. I’m sure you’ll see a significant improvement and get the “fuel” you need to continue your Article Marketing efforts.

While I’m sure I haven’t covered everything, these 5 tips will help you stay in the “good graces” of Article Directory Editors everywhere and will help your articles be found more often.

The “Golden Rule” is alive and well! Remember to treat each Editor with kindness and respect and they in turn, will promote your articles for maximum effect.

Kevin Koop is the creator of the “Article Domination Method” and the “Article Writer’s Cheat Sheet.” If you’d like to find huge success through Article Marketing, be sure to visit: http://www.ArticleDomination.com

Article marketing essentially means writing keyword-rich articles for promotion of your website and to put it up on article directories, online journals and publications, newsletters and such other places where they can be easily seen by Internet users.

A link of the author’s website is known as the back link is provided below the article, where the Internet user may visit after reading the article. Thus, article marketing is a method of advertising the website.

People who have websites that are conducting some sort of business or the other are always on the lookout to promote their websites in more and more profitable ways. For this reason, there is always a great demand for article marketing among website owners. It is not difficult to market your website through articles; and this is a starting instruction guide for you how to go about it if you need.

(i) Decide the topic and the keyword to write on

A good marketing article is always keyword-rich. That means, it should have the words that Internet users often search for. These words, known as keywords, must occur several times in the article. This is how the article will show up on the search engines like Google.

The choice of the keyword must be made judiciously. Here, tools like Overture can help. Overture can make suggestions on what word combinations people are generally searching for more frequently on the Internet. Make your choice of the most popular word string and use that in your article profusely. Google Suggest is another place where you can find how many people are searching for particular keywords.

Quite obviously, the topic of the article should pertain to your website. At least, there must be some common strand. But remember that whatever the topic, use the keyword which is searched more popularly. That, and only that, can ensure better ranking of your article on the search engine pages.

(ii) Have the article written

If you have writing skills, you can write the article yourself. It is best you write it yourself since you will know your website the best. Otherwise, you could get good ghostwriters from freelance web sites.

Whether you write the article yourself or have it ghostwritten, it must go on the article directory in your name, and you must make sure it is copyrighted to only you. You can check for plagiarism with the copyscape.com.

(iii) Submit your article

When you have the article, you should not waste time in submitting it on the Internet. Article directories are the best place to put up your articles.

You must submit your articles regularly to get good traffic. Initially, two to three articles a week is okay, but that helps nowhere if you want to gain visibility. Some websites may put up as many as hundred articles a week on different directories.

You can also ask online publications if they will be interested in your articles, with a link to your website placed below it. Most chances are they will agree, because they are always on the lookout for content on their websites.

These are some of the steps to help you begin. But there are many hidden tricks of the trade which you can learn only by experience, or by reading other ‘article marketing’ articles like this one.

Pat Smith is the author of the hot, new, ebook “Article Marketing Success.” Download your free copy at http://www.e-profitsubmissions.com

While using search engines to find information you will see millions of result pages with keywords and phrases from your search criteria. Many of the indexed result pages containing these keywords are made up of articles submitted by people who want exposure for their related products and services. The point here is articles are one of the best marketing tools.

That is why writing articles are one of the most utilized online marketing techniques used on the World Wide Web today. Surfers have an insatiable apatite for information and just can’t get enough of its rich variety. Therefore, writing articles about your niche is a surefire way to drive targeted traffic to your web site.

Here are some benefits of writing articles to promote your Internet business.

1. It cost you absolutely nothing. All you need is your thoughts, your computer, and an Internet connection.

2. Your website will get noticed in a short period of time. You will not only get targeted visitors to your web site, but you will also get back links to your site resulting in better search engine page rank results.

3. Submit your article to article directories that get the most web traffic and in no time your web site will be crawled for search engine indexing.

4. You will gain credibility as an Internet marketer. If you display your products or services on your website your conversion rate will increase as people see you are knowledgeable in your field. And what better way to show them than to write articles that shows your knowledge level.

Writing keyword-rich articles for your own website is an additional way to improve web site popularity, for both search engine crawlers and visitors alike. Either write your own articles or get them from article directories that allow posting on your website as long as you keep the resource box or the author’s byline in tact. Don’t stuff your own articles with keywords that would make reading boring. Remember the readability and freshness of articles will be the basis of whether visitors will want to keep coming back to your website or not.

Now get your creative juices flowing and begin putting down those ideas before you forget them. Then start writing your articles to jumpstart and improve your marketing results. With the benefits outlined above you should realize the importance of including articles into your marketing strategy and leverage them to improve your online income.

Rupert has been an Internet marketer since 2003 and currently helps small business owners start and maintain profitable internet businesses. He also promotes an online marketing system that helps people achieve downline building success. http://viewbizmarketing.com

Article Marketing can be extremely effective but it doesn’t happen by accident. All successful articles begin with a well-written title, one that is search engine friendly and speaks directly to the audience you are targeting.

Here are 10 tips to ensure your titles entice readership, are found in the search engines and are approved by the Article Directory Editors.

1. In order to get lots of search engine traffic to your article, make sure you use keyword phrases that are actually being searched upon by web surfers.

Doing a few minutes of keyword research prior to writing your title will help you choose a relevant keyword phrase to include.

2. If possible, place your most important keywords within the first 3-4 words of your title. Doing so will help the search engines determine the relevancy of your article and will help your article rank better in the SERP’s (the Search Engine Result Pages).

3. The title of your article should be in upper/lower case (generally referred to as “Title Case”).

It’s best to capitalize the first letter of each word as it makes your article stand out and easy to read. You can, however, choose not to capitalize “minor” words like “to,” “and,” “for,” etc. but that’s entirely up to you.

Do not, however, put your title in “ALL CAPS” as this is hard to read and generally not appreciated (or accepted) by most Article Directory Editors.

4. Don’t put quotes around your title.

This is great for a headline on your own website, but the Editors don’t want to see them in your article’s title.

5. Don’t include your name in the title.

Some authors try to add the line, “By: Author Name” to their article titles. The correct place for your name is within the Resource Box and most Article Directory Editors will either remove this piece of text or reject your article altogether.

6. Don’t include HTML coding in your title.
I don’t know of one directory which allows the use of HTML in an article title, so don’t waste your time or that of the Editors you’re submitting to.

7. Put yourself in your reader’s shoes. Do your best to put the key benefits of your article in the article’s title.

If possible, include an element of curiosity as you’ll find it increases the readership of your article. Many times, this is done by asking a question.

For instance, I could have titled this article… “Article Marketing: Do You Know These 10 Proven Tips?”

8. Don’t put a period at the end of your title.

If you do use any punctuation in your title, say an exclamation point or a question mark, use only one. The Editor’s do not want to see… “Check Out My Article!!!”

9. Express yourself creatively. I could have titled this article, “Article Marketing Tips” but this is generic and without much interest.

If you get stuck for ideas, break out the old Thesaurus. You’ll find a plethora of ideas you can use to spice up your titles.

10. Include a numerical value in your title.

If appropriate, you’ll find that including a numerical value in your title lends interest and credibility. Generally, odd numbers tend to work best with the exception being the number ten.

Also, it’s best to use the numerical expression rather than the writing out the word. For example, use “7″ not “Seven.”

In summary, make sure your titles are interesting, contain relevant keywords and comply with the regulations set forth by the Article Directory Editors.

If your title contains keywords that are actually being searched upon and if it’s written in a way that invokes curiosity, your articles will be read. This is the first step to getting the targeted website traffic you so desperately seek.

Kevin Koop is a Custom Cabinetmaker turned Internet Marketer. He is the creator of the “Article Domination Method” and the “Article Writer’s Cheat Sheet.” If you’d like to find huge success through Article Marketing, be sure to visit: http://www.ArticleDomination.com

Most article marketers begin by writing their own articles. This is usually the best scenario as you have complete control over the content.

With all the discussion these days about duplicate content, and the penalties associated with them, it’s reassuring to know that the content is original. The problem is, writing articles takes a commitment of time and energy and because of this, many article marketers stop article marketing all together.

Many article marketers decide to outsource their article writing and this can be extremely rewarding. Even so, it’s important to be aware of the pitfalls in finding a quality article writer before you commit to this course of action.

There are many issues, including the quality and uniqueness of the articles produced, the cost per article, how well the article is “optimized” for the search engines and the list goes on.

There are many outlets for article writing services and the list is growing everyday. If you’re just getting started, I suggest looking around on Elance.com, Guru.com or even on Craigslist.com

Most people involved in article marketing overlook the “classified” sites like Craigslist.com and sometimes these provide the greatest treasures. The only downside is that they do not provide some of the “protections” of a more full-featured freelance site like Elance.com

After locating a pool of article writers, you may want to give the same assignment to three-to-five article writers and see which perform the best. This will give you a few article writers to choose from in the future.

Doing this, you’ll be able to discern several things about the article writers you’ve selected. You’ll know the costs involved, their ability to follow directions, their capabilities as a writer and whether or not they met your time deadline.

However, you’ll still want to check the articles you receive for uniqueness as you’ll find some article writers making only minor “tweaks” to private label right articles. Worse yet, some may have used someone else’s article without permission.

Here are two ways to check an article for uniqueness:

1. Use Copyscape’s service at: http://www.CopyScape.com

Copy the article you’ve received from the writer and paste it into an HTML editor like FrontPage or Dreamweaver. Upload this page to your server.

For instance, if you’ve named your new page “testarticle.html” and have uploaded it to your server, your URL for this article would be:

YourDomainName.com/testarticle.html

Go to CopyScape.com and paste in the full URL, including the “http://,” into the appropriate window. CopyScape will search the web to see if it can find duplicate content.

If the content is unique, you can submit it to the directories. If it’s not, you’ll need to have the article writer re-write the article until it is.

If CopyScape found large portions of duplicate content it is best to avoid the article writer who submitted the piece in the future.

2. Use DupeFree Pro software which is available at: http://www.dupefreepro.com

DupeFree Pro has many features. In addition to searching for duplicate content, it will tell you the total word count of your article, check for “keyword density,” which is vital for proper search engine optimization, and much more.

DupeFree Pro will also check two articles against each other to find similarities. This is important if you are re-writing a Private Label Rights article and want to ensure the newly created article is considered unique.

Outsourcing article writing can greatly improve your article marketing efforts but it pays to do your homework. It will take some effort to find a few article writers you enjoy working with but your efforts should pay huge dividends in the end.

Kevin Koop is a Custom Cabinetmaker
turned Internet Marketer. He is the creator of the “Article
Domination Method” and the “Article Writer’s Cheat Sheet.”
If you’d like to find huge success through
Article
Marketing, be sure to visit: http://www.ArticleDomination.com

Article Marketing can be a magnificent technique for website promotion but only if it’s done right. I mean, why are we writing articles anyway?

Are we writing them just because we love to write? Are we writing them because we want to brag to our friends and family about the fact that we’ve been “published?”

I don’t know about you, but most article marketers, like me, write articles for two reasons: To offer valuable and interesting content to our “target market” and then entice them to click the link provided in the Resource Box.

Really, at the end of the day, we want targeted website traffic and as much of it as humanly possible. It’s for this reason that you must put as much thought into crafting your Resource Box as you do your article copy.

Here are 5 tips to make your Resource Box a winner:

1. Write your Resource Box in the “third-person.”

While it may seem silly, readers find them to be much more credible than those written in the “first-person.” You will gain more trust and get more clicks, if your Resource Box says, “Author Name is…” rather than “I am a…”

It’s cultural conditioning, really. How many books have you read where the “Author Bio” said something like, “Hi, my name is John Smith and I’m the author of this fine book you’ve just purchased?”

The answer: Probably never!

Almost every book sites an author’s credentials in the “third-person” and so should you.

2. Your Resource Box should include information which speaks to your expertise.

If you’re writing an article about “Gardening,” you might include a statement like: “Author Name has been gardening for over 22 years.” Any honest statement of credibility will be well-received.

3. Include a clear “Call-To-Action.”

It can be subtle, like “please visit: YourDomain.com” or more direct, like “Click Here for more information.” Just make sure to include a “Call-To-Action” or you’ll miss out on a whole lot of clicks!

Believe it or not, people really do want to know what you’d like them to do. Make it easy on them; don’t leave them in “limbo.”

4. Use “Anchor Text” links whenever the article directory allows.

“Anchor Text” is any piece of text that is hyperlinked to a website. “Anchor Text” will boost your site’s Search Engine Optimization by improving the value of the link in the search engine’s eyes.

5. Make an offer for some “free information” in your Resource Box.

This won’t always be applicable but whenever possible, making an offer for free information will generally bring more website traffic.

Just make sure to use an autoresponder to capture your visitor’s contact information so you can follow up with them in the future. This will allow you to improve your credibility and improve your relationship with those who join your list.

Hopefully, this article will have been a great benefit to you! I can’t emphasize enough how important it is to craft a compelling Resource Box.

It’s quite a shame; many article marketers spend lots of time writing their “body content” and then put little thought into their Resource Box copy.

Remember, we’re involved in Article Marketing because we want targeted traffic to our websites. If we’re not generating traffic, we might just as well buy PPC advertising.

Kevin Koop is the creator of the “Article Domination Method” and the “Article Writer’s Cheat Sheet.” If you’d like to find huge success through Article Marketing, be sure to visit: http://www.ArticleDomination.com